| Metric | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Total Revenue | 759,858 | 933,628 | 1,212,924 |
| Operating Profit | 126,536 | 190,449 | 317,296 |
| Adjusted EBITDA | 197,625 | 261,538 | 388,385 |
| D2C Revenue | 30,000 | 80,000 | 150,000 |
| TW Revenue | 0 | 50,000 | 150,000 |
| HK Revenue | 0 | 20,000 | 60,000 |
| Case | Year-3 EBITDA | Exit Multiple | MOIC | IRR (3yr) |
|---|---|---|---|---|
| Base (No expansion) | 310,000 | 5.0x | 1.9x | 23.2% |
| Conservative (TW only) | 337,000 | 6.0x | 2.3x | 32.2% |
| Mid (TW + HK) | 382,000 | 6.0x | 3.0x | 43.6% |
| Bull (Full platform) | 447,500 | 7.0x | 4.2x | 61.9% |
| Bear (Failed expansion) | 292,000 | 4.0x | 1.2x | 5.7% |